Irreverent Woman + Honesty - Bullshit = Shocking Wisdom...and other NSFLife Viewpoints
10.22.2010
Strong and Beautiful (and Exploited?): Female Athletes on Magazine Covers
This post, from one of my favorite websites (www.adventure-journal.com), unwittingly became a kind of lighting rod for a discussion on whether female athletes/models are being used for their looks to sell magazines.
You know: I have to say that, YES. Outside Magazine is using these women for their attractive qualities, rather than focusing on their athletic ability.
Any serious athlete is more likely to have a tight, muscled physique than most—so why focus on that? Why not shoot a cover with those women actually doing what it is they are good at? Why do we have to relegate EVERYONE to a freakin' sexual object? And this goes for male athletes as well.
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Perhaps it's in our nature to seek beauty. Most publishers want to sell magazines, not ideals.
ReplyDeleteAgreed, but it's a magazine about sports, right? Not bathing suits.
ReplyDeleteI'm not arguing the marketing aspect. Everyone knows that sex sells.